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Good seats open up. Hear it first.

Alerts the moment seats come back on sold-out IMAX 70mm shows, at all 34 theaters in the US and Canada.

SCREENAABBCCDDEEFFGGHHJJKKLLMMNNOOSat Dec 19, 7:00 PMSOLD OUT5 OPEN
2 seats together, row HAMC Lincoln Square 13, IMAX 70mm, Sat Dec 19, 7:00 PM

How it works

  1. Pick your rooms and your party.

    Which of the 34 theaters, how many seats, together or not, how far ahead, and how much notice you need. Five questions, then nothing.

  2. We watch the seat maps.

    Every few minutes, and every 60 seconds in the last day before a show, when most cancellations happen. Sold-out shows are the ones we watch closest.

  3. You get the alert, with the seats named.

    The theater, the show, the seats that opened, how many seconds ago we saw them, and the link to book. A push in the Frontrow app first, the email right behind it.

What an alert says

Frontrownow

Seats opened: Dune: Part Three, Sat Dec 19, 7:00 PM

AMC Lincoln Square 13, IMAX 70mm

2 seats together, row H, center

Seen 12 seconds ago. Tickets are sold by AMC; an alert does not hold a seat.

The rules we hold ourselves to

Every alert is the same shape. The film and the showtime in the heading, the theater first in the body, the seats named. A lock screen cuts a heading short, so the part that never gets cut is the part that tells you whether to move.

New showtimes arrive one message per date. A theater loading a fresh week of schedule is one message, not forty.

A 70mm watch only hears about 70mm. We never pad an alert with a digital IMAX show to look busy.

We go quiet when it is too late to be useful. You set how much notice you need, and the watch stops speaking inside it.

Film news is two messages, ever: tickets on sale, and new showtimes posted. Only the seat watch speaks more than that.

Set your watch

Free during the Dune: Part Three run. One watch per movie; change it any time from the link in any email.

Which movie
Which theaters

Pick every room you would travel to. Each theater has one IMAX 70mm auditorium.

West

Mountain

Central

East

Canada

How many seats
How far ahead
How much notice you need

We stop alerting once less than this remains before the showtime. A seat you cannot reach in time is not good news.

Where you like to sit

A good seat is decided by the room, not by whatever is open. The front rows of an IMAX 70mm house never count.

We send a six-digit code to confirm the address. The same address signs in to the Frontrow app. No password, unsubscribe in one click.

Brought to you by Frontrow

The alert lands on your lock screen first.

Frontrow is the app that tracks what your theater membership is worth: what A-List saved you, cost per movie, cost per hour, every format and room you have sat in. Sign in with the same address and your 70mm watch is already there, delivered as a push with the poster, seconds before the email.

App Store listing coming
Push, then email
The app hears it the second we do. Email is the backup that always arrives.
The night, logged
Book it and the show is on your calendar in the app, with what it cost and whether your membership covered it.
A Discord for the seconds
Every seat drop, every new showtime, posted to a channel per city as it happens.